ABOUT

When it comes to high-stress operational environments like those of the military, a split second of hesitation can result in the difference between life and death. The problem is trainees get bored easily and lose focus when reading things like textbooks or PowerPoint slides due to a lack of engagement.

Cubic’s solution is game-based, experiential learning in a synthetic environment. This yields a much higher level of retention in adults because trainees can actually see and feel the implications of their work. We interviewed numerous subject matter experts to create this compelling spot.